Having the right pricing strategy makes a whole difference!!

Learn more about pricing strategies in our recent inform

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Stop trying to cope with changes in sales and costs. Make the situation a competitive advantage!

During recessions prices are typically faced with finding the right trade-off between higher supply and operation costs and decreasing demand from the market.
Suppliers tend to increase their prices to cover their fixed costs.
Most businesses cannot fully translate suppliers' increases to their customers without affecting competitiveness.
Companies often end up losing value related to pricing opportunities on the table
Companies don't sufficiently understand their cost breakdown, so they can't offset price increases fast enough

Let’s address your pricing needs with strategy, tactics & capabilities

Speak with a pricing expert

Canada • United States • México • Colombia • Chile • Argentina • Ecuador • Brazil

Get to know our Pricing Strategy Solutions

Market Team is a market research and consulting company with 30 years in the market. We have an expert team who can help fine tune your product prices to cope with increasing costs while understanding competition and willingness-to-pay dynamics.

During the last years we have supported many of our customers with strategic pricing guidelines and state-of-the art analytics to assess the effect of price changes in their businesses.

Pricing Strategy

  • Price tuning at the product level
  • Innovation Pricing
  • Market Segmentation by willingness to pay

Day-to-day Pricing

  • Pricing policies and architecture
  • Promotions Policy Design
  • Sales & ROI scenario analysis

Capabilities

  • Pricing competitive Intelligence
  • Pricing elasticity analytics such as Conjoint Analysis
  • Pricing governance

It is all about understanding how prices need to be adjusted at the individual product level to compensate for increasing suppliers and operation costs without affecting demand unnecessarily.

We develop long-term partnerships with our clients

"PriceR simulators provided valuable information to make important innovation and pricing decisions in critical product categories during the pandemic"

Developed Price sensitivity simulators to assess the impact of Price changes as well as the sales potential of product innovations into the market in the mom and pop’s channel.
Pricing strategy for a snacks multinational company • March – December 2020
"The pricing process provided by PriceR showed us a brand new way of setting up prices in our industry!"

Developed a pricing strategy for the company’s three main rental segments: Logistics Hubs, Offices, and Retail Spaces. Discussed with executives the pricing recommendations and trained the team on strategic and analytical pricing capabilities development.
Pricing processes and tools for a B2B real state company • April – July 2021
"This project allowed us to understand how to create pricing capabilities in brand new non-regulated businesses aligned with our growth business plan"

Developed a non-regulated pricing strategy for on-demand and subscription appliances maintenance services for both B2C and B2B segments. Simulated pricing scenarios under competition, logistics and equity considerations and provided recommendations.
Pricing the portfolio for a services company • September – December 2019
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Stop reacting to your competition and make strategic pricing a competitive advantage.

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